Data-driven politics is the solution?

Sul New York Times un duro attacco alla data-driven politics che sta producendo campagne senz’anima e inefficaci. E Voi cosa ne pensate?

Over the past decade or so, political campaigns have become more scientific. Campaign consultants use sophisticated data to micro-target specific demographic slices. Discussion around politics has also become more data driven.

Unfortunately, the whole thing has been a fiasco. As politics has gotten more scientific, the campaigns have gotten worse, especially for the candidates who overrely on these techniques.

That’s because the data-driven style of politics is built on a questionable philosophy and a set of dubious assumptions…

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