Nel corso di un intervento elettorale a Genova, Pier Luigi Bersani attacca il “guru” americano di Mario Monti. Una critica diretta alla scelta di arruolare la AKPD di David Axelrod per il voto del 24 e 25 febbraio che è stata ripresa anche da Politico. Qualche giorno fa sulla vicenda dell’ingaggio dell’agenzia che ha seguito la campagna di Barack Obama, aveva pubblicato un articolo su Europa il sempre bravo Filippo Sensi che aveva chiesto un parere ad esperti di comunicazione italiani ed esteri (compreso il sottoscritto).
Chi mi conosce, sa quanto sia contrario ai “guru”, ma in questo caso si tratta di agenzia seria che è stata protagonista di tantissime campagne elettorali per il Partito Democratico USA. Andrebbe fatta qualche considerazione sulla scarsa cultura della comunicazione che ancora attraversa la nostra politica.
Leggi l’articolo di Filippo Sensi
Spin doctor - Il blog di Marco Cacciotto 
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